Agency Business Wins: Havas Group
Year-to-date account wins and losses ($5m+) reported in the press
Wins in Detail
Swarovski (crystal maker)
NYSE Euronext (securities exchange operator)
Schering-Plough/GlaxoSmithKline (pharmaceuticals)
Hermes (luxury fashion)
Hugo Boss (fashion and fragrances)
Bmi (airline)
Carnival Corp. (cruise operator)
Pernod-Ricard (alcoholic drinks producer)
Adams Respiratory Therapeutics (pharmaceutical company)
Nationwide (financial services)
Rank Group (gaming group)
Lending Tree (online lending exchange)
Losses in Detail
Nationwide Building Society (financial services)
Bmibaby (air carrier)
Eidos (computer game company)
Global Hyatt (hotel company)
TUI Travel (travel group)
Timberland (footwear manufacturer)
Staples (office supplies)
Citizens Bank (financial services)
Also see:
Profile of Havas Group
Year-to-date account wins and losses ($5m+) reported in the press
Wins | Losses | |
| Swarovski ($12.0m) NYSE Euronext ($30.0m) Schering-Plough/GlaxoSmithKline ($70.0m) Hermes ($7.0m) Hugo Boss ($68.0m) Bmi ($22.0m) Carnival Corp. ($75.0m) Pernod-Ricard ($90.0m) Adams Respiratory Therapeutics ($85.0m) Nationwide ($34.0m) Rank Group ($5.0m) Lending Tree ($226.0m) | Nationwide Building Society ($8.7m) Bmibaby ($8.7m) Eidos ($5.0m) Global Hyatt ($40.0m) TUI Travel ($40.0m) Timberland ($30.0m) Staples ($6.0m) Citizens Bank ($18.0m) |
Wins in Detail
Swarovski (crystal maker)
| Brand/s | All |
| Country | N America and SE Asia |
| Duties | Media planning and buying |
| New Agency | MPG (Havas) |
| Incumbent Agency | Not reported (Not reported) |
| Est Billings | $12m |
NYSE Euronext (securities exchange operator)
| Brand/s | All |
| Country | USA |
| Duties | All |
| New Agency | Euro RSCG/MPG (Havas) |
| Incumbent Agency | Fallon (Publicis Groupe) |
| Est Billings | $30m |
Schering-Plough/GlaxoSmithKline (pharmaceuticals)
| Brand/s | Levitra |
| Country | USA |
| Duties | Creative |
| New Agency | Euro RSCG (Havas) |
| Incumbent Agency | BBDO (Omnicom Group) |
| Est Billings | $70m |
Hermes (luxury fashion)
| Brand/s | All |
| Country | Multiple |
| Duties | Media planning and buying |
| New Agency | MPG International (Havas) |
| Incumbent Agency | Carat (Aegis Group) |
| Est Billings | $7m |
Hugo Boss (fashion and fragrances)
| Brand/s | Fashion |
| Country | Multiple |
| Duties | Media planning and buying |
| New Agency | MPG International (Havas) |
| Incumbent Agency | PHD (Omnicom Group) |
| Est Billings | $68m |
Bmi (airline)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | MPG (Havas) |
| Incumbent Agency | PHD (Omnicom Group) |
| Est Billings | $22m |
Carnival Corp. (cruise operator)
| Brand/s | Carnival Cruise Lines |
| Country | Multiple |
| Duties | Creative/media planning and buying |
| New Agency | Arnold/MPG (Havas) |
| Incumbent Agency | CooperDDB (Omnicom Group) |
| Est Billings | $75m |
Pernod-Ricard (alcoholic drinks producer)
| Brand/s | Chivas Regal |
| Country | Multiple |
| Duties | Creative |
| New Agency | Euro RSCG (Havas) |
| Incumbent Agency | TBWA (Omnicom Group) |
| Est Billings | $90m |
Adams Respiratory Therapeutics (pharmaceutical company)
| Brand/s | All |
| Country | USA |
| Duties | Media planning and buying |
| New Agency | MPG (Havas) |
| Incumbent Agency | Initiative (Interpublic Group) |
| Est Billings | $85m |
Nationwide (financial services)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | Media Planning Group (Havas) |
| Incumbent Agency | Mediaedge:cia (WPP Group) |
| Est Billings | $34m |
Rank Group (gaming group)
| Brand/s | Grosvenor Casinos |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | BLM Clilverd (Havas) |
| Incumbent Agency | Mediaedge:cia (WPP Group) |
| Est Billings | $5m |
Lending Tree (online lending exchange)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | Euro RSCG (Havas) |
| Incumbent Agency | Mullen (Interpublic Group) |
| Est Billings | $226m |
Losses in Detail
Nationwide Building Society (financial services)
| Brand/s | Insurance brands |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | Carat (Aegis) |
| Incumbent Agency | Media Planning Group (Havas) |
| Est Billings | $8.7m |
Bmibaby (air carrier)
| Brand/s | All |
| Country | Multiple |
| Duties | Creative |
| New Agency | CheethamBellJWT (WPP Group) |
| Incumbent Agency | Euro RSCG (Havas) |
| Est Billings | $8.7m |
Eidos (computer game company)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | Manning Gottlieb OMD (Omnicom Group) |
| Incumbent Agency | MPG (Havas) |
| Est Billings | $5m |
Global Hyatt (hotel company)
| Brand/s | All |
| Country | Multiple |
| Duties | Corporate image/media planning and buying |
| New Agency | BBDO/PHD (Omnicom Group) |
| Incumbent Agency | Euro RSCG (Havas) |
| Est Billings | $40m |
TUI Travel (travel group)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | MediaCom (WPP Group) |
| Incumbent Agency | MPG/Walker Media (Havas/Independent) |
| Est Billings | $40m |
Timberland (footwear manufacturer)
| Brand/s | All |
| Country | Multiple |
| Duties | Creative |
| New Agency | Leagas Delaney (Independent) |
| Incumbent Agency | Arnold (Havas) |
| Est Billings | $30m |
Staples (office supplies)
| Brand/s | All |
| Country | UK |
| Duties | Creative |
| New Agency | McCann Erickson (Interpublic Group) |
| Incumbent Agency | Euro RSCG (Havas) |
| Est Billings | $6m |
Citizens Bank (financial services)
| Brand/s | All |
| Country | US |
| Duties | Media planning and buying |
| New Agency | MediaCom (WPP Group) |
| Incumbent Agency | MPG (Havas) |
| Est Billings | $18m |
Also see:
Profile of Havas Group
Agency Business Wins
